Advanced Digital Marketing Training
- 40+ Hours of Interactive Sessions
- 20+Digital Marketing tools
- 50+ Practical Assignments & Case Studies
- Google Certification Guide
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Key Highlights
40 Hours of Live Sessions
Learn from 17+ years exp.
100% Assignment-based Learning
Multiple Mock Interviews
100% Placement Support
Professional Resume Building
Online & Offline Training
Job-Ready Portfolio
E-Study Materials
Digital Marketing Course Overview
Website Creation
Master the art of creating, managing, and optimizing Google Ads campaigns to drive measurable results.
SEO
Learn on-page, off-page, and technical SEO with keyword research, link-building, and analytics tracking
Local SEO
Learn to optimize Google Business Profiles, create location-specific content, manage reviews, build citations, and improve local search rankings
Facebook Ads
Create Facebook and Instagram ads with audience targeting, creatives, retargeting, and campaign analysis
Google Ads
Master Google Ads campaigns for search, display, video, shopping, and app ads with bidding, targeting, and optimization techniques
Social Media Marketing
Organic and paid strategies for Facebook, Instagram, LinkedIn, and Twitter, including content planning and analytics
Email Marketing
Learn email campaign design, list building, automation, A/B testing, and ROI tracking
YouTube Marketing
Plan, create, and promote videos with optimization, YouTube Ads, and analytics
Google Analytics
Track website/app performance, set up events, analyze reports, and optimize campaigns using GA4 insights
Additional Features
- Hands-on learning with real-world projects.
- Access to the latest tools and platforms.
- Personalized guidance and mentoring.
- Up-to-date industry trends and techniques.
- Flexible learning modes: classroom and online.
- Gain in-demand digital marketing skills.
- Boost career opportunities with certifications.
- Master paid and organic strategies for businesses.
- Learn to analyze data for better decision-making.
- Build a strong portfolio to showcase expertise.
- Basic computer and internet knowledge.
- Interest in digital marketing concepts.
- No prior experience required (beginner-friendly).
- A laptop and stable internet connection for online classes.
- Students exploring marketing careers.
- Entrepreneurs wanting to grow their business.
- Professionals upskilling in digital marketing.
- Freelancers and content creators seeking expertise.
Significance of Different Digital Marketing Roles
Google Ads Expert
You create ad campaigns to generate, traffic, and conversions. Targeting the right audience with high-converting ads using manual & automatic bidding strategies.
SEO Specialist
You help websites rank higher on search engines, driving more organic traffic. Using strategies to optimize every aspect of a site for better visibility.
Social Media Marketer
Building brand awareness, Buyer's persona, content calendar & doing organic marketing on all social platforms by publishing engaging content.
Content Expert
You craft & curate engaging content that attracts and retains customers with ability to align it with business goals.
Web Analyst
You analyze user behavior to optimize marketing performance. Leveraging analytics tools to make data-driven decisions.
Meta Advertiser
You create targeted ads on Facebook and Instagram to reach specific audiences, and deliver maximum ROI.
Course Curriculum
Website Creation
- Basics of domain and hosting
- Installing and setting up WordPress
- Using themes and customizing layouts
- Adding pages, posts, and menus
- Installing and configuring plugins
- Creating responsive and mobile-friendly designs
- SEO settings for websites
- Integrating social media and analytics tools
- Managing backups and website security
Google Ads
- Introduction to Google Ads platform
- Campaign types: Search, Display, Video, and Shopping Ads
- Keyword research and match types
- Writing compelling ad copies
- Bidding strategies: CPC, CPM, and ROAS
- Quality Score optimization
- Audience targeting and remarketing
- Conversion tracking setup
- Campaign performance analysis
Meta Advertising
- Setting up Meta Business Manager
- Ad types: Image, carousel, video, and lead ads
- Audience creation: Custom, lookalike, and saved audiences
- Interest and behavioral targeting
- Ad placement: Feeds, stories, and reels
- Pixel setup and event tracking
- Budgeting and bid strategies
- Campaign optimization techniques
- Performance tracking and reporting
Search Engine Optimization (SEO)
- SEO basics and importance
- On-page optimization techniques
- Off-page optimization: Backlinks and guest posting
- Keyword research tools and methods
- Technical SEO: Site speed and mobile optimization
- Local SEO and Google Business Profile
- Content optimization for search engines
- Analytics for SEO performance
- SEO trends and algorithm updates
Social Media Marketing
- Fundamentals of social media platforms
- Content planning and strategy creation
- Organic vs. paid social media strategies
- Engagement techniques for various platforms
- Running campaigns on Facebook, Instagram, and LinkedIn
- Using hashtags and trends for reach
- Social media analytics tools
- Social listening and community management
- Scheduling and automation tools
Google Analytics (GA4)
- Overview of GA4 interface
- Setting up properties and data streams
- Understanding events and conversions
- Audience segmentation and analysis
- Exploration reports: Funnels and path analysis
- E-commerce tracking setup
- Linking GA4 with Google Ads
- Data Studio for custom reports
- Privacy compliance and consent mode
YouTube Marketing
- Setting up and optimizing YouTube channels
- Keyword research for video SEO
- Creating engaging thumbnails and titles
- YouTube ads: Skippable, non-skippable, and bumper ads
- Building playlists and leveraging tags
- Audience targeting and campaign setup
- Tracking performance with YouTube Analytics
- Monetization strategies for creators
- Best practices for consistent growth
Email Marketing
- Basics of email marketing platforms
- Building and managing email lists
- Crafting effective email subject lines
- Designing visually appealing email templates
- Personalization and segmentation strategies
- Setting up automation workflows
- A/B testing for email campaigns
- Measuring open rates, CTR, and ROI
- Compliance with email marketing laws (GDPR, CAN-SPAM)
Program Highlights
- 45+ Live Sessions across 4 Months
- 20+ Industry Case Studies
- 20+ fully practical Assignments
- 30+ free tools guide
FAQ's
Who can join this Digital Marketing course?
This course is suitable for students, working professionals, entrepreneurs, and anyone interested in building a career or growing their business through digital marketing.
What is the duration of the course?
The course duration is typically 12-16 weeks, depending on the batch and mode of training you choose.
What are the modes of training available for the Digital Marketing course?
I offer both online and offline training. You can choose the mode that suits your convenience. Offline classes are conducted in Bhubaneswar, Odisha.
What topics are covered in the Digital Marketing course?
The course covers various aspects of digital marketing, including:
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- Google Ads
- Meta Ads
- Email Marketing
- Web Analytics
- And more.
Do I need prior knowledge of digital marketing to join this course?
No prior knowledge is required. The course is designed to cater to beginners as well as individuals with some experience in digital marketing.
Will I get hands-on experience during the training?
Yes, the course includes practical assignments, live projects, and real-world case studies to ensure you gain hands-on experience
Will I receive a certification after completing the course?
Yes, you will receive a certificate of completion after successfully finishing the course. It will add credibility to your skills and profile.
What are the class timings for the course?
Class timings are flexible and can be adjusted based on your schedule. Both weekday and weekend batches are availabl
Do you provide job assistance after the course?
Yes, I offer career guidance, resume-building support, and interview preparation to help you secure a job in digital marketing.
What is the fee for the Digital Marketing course?
Fee details are discussed individually to ensure it fits your specific requirements and training mode. Please contact me directly for more information.
What is the eligibility criteria to join the course?
There are no specific eligibility criteria. Anyone with a passion for digital marketing can join, regardless of their educational background.
Is this course suitable for small business owners?
Yes, the course is designed to help small business owners understand how to promote their business online effectively using digital marketing tools and strategies
What tools will I learn to use during the course?
You will learn to use popular digital marketing tools such as Google Analytics, Google Ads, SEMrush, Ahrefs, Canva, Mailchimp, and more.
Can I switch between online and offline modes of training?
Yes, you can switch between online and offline modes if needed, based on your convenience and availability.
What is the difference between online and offline training?
Both modes cover the same curriculum, but offline training offers face-to-face interaction, while online training provides flexibility to learn from anywhere.
Are there any exams or assessments during the course?
Yes, there will be periodic assessments, quizzes, and project evaluations to track your progress and understanding of the concepts.
What kind of projects will I work on during the course?
You will work on Live Sample projects like creating ad campaigns, optimizing websites for SEO, and designing social media strategies for simulated businesses.
Can I take this course while working full-time?
Yes, the course is designed with flexible timings, making it suitable for working professionals to attend without disrupting their work schedule.
What is the language of instruction for the course?
The course is conducted in English & Hindi. Let me know your preferred language for a better learning experience.
Do you provide study materials?
Yes, you will receive comprehensive study materials, including PDFs, video tutorials, and templates to support your learning.
How is the course delivered online?
Online classes are conducted via live interactive sessions on platforms like Zoom or Google Meet, with access to recordings for future reference.
Will I learn how to create websites as part of this course?
Yes, the course includes a basic introduction to website creation using platforms like WordPress, focusing on its role in digital marketing.
Is this course updated with the latest industry trends?
Absolutely! The course content is regularly updated to reflect the latest trends, tools, and techniques in digital marketing.
What industries can I work in after completing this course?
You can work in industries like e-commerce, IT, real estate, healthcare, fashion, education, and more. Digital marketing skills are in demand across all sectors
What kind of job roles can I apply for after completing this course?
You can apply for roles like SEO Analyst, Social Media Manager, PPC Specialist, Content Marketer, Digital Marketing Executive, or even freelance opportunities.
How much time do I need to dedicate to the course each week?
It depends on your pace, but on average, you should dedicate 8–10 hours per week, including class time and assignments.
Will I learn how to run paid advertising campaigns?
Yes, the course includes detailed modules on running paid ad campaigns on Google Ads, Facebook, Instagram, and other platforms.
Can I pursue freelancing after completing this course?
Absolutely! You will learn the skills required to work as a freelancer and build your own digital marketing portfolio.
How can this course help me grow my career?
This course equips you with in-demand skills, enhances your resume, and provides hands-on experience to make you job-ready in the competitive digital marketing industry.
Can I get one-on-one guidance during the course?
Yes, I provide personalized guidance and doubt-clearing sessions to ensure you get the most out of your learning experience.
What if I miss a class?
If you miss a class, you can access recorded sessions (for online training) or attend a catch-up session for offline training, subject to availability.
How do I know if digital marketing is the right career for me?
If you are interested in technology, creativity, and helping businesses grow online, digital marketing can be a rewarding career choice for you
Is there any group discount for enrolling multiple participants?
For group enrollments, please contact me directly to discuss potential discounts or offers.
Do you offer any demo classes before enrollment?
Yes, I offer a free demo class to help you understand the course structure and teaching methodology.
Why Choose Me?
- 18+ Corporate Industry Exp.
- 25+ Projects Worked Upon
- 2.5K+ Trained So far
- Worked for Top Industry Leaders
- Local & Metro City Work Exposure