Digital Marketing Course in Bhubaneswar
- Learn Digital Marketing from 18+ years experienced mentor
- Master Google Ads, Facebook Ads, SEO, Social Media, Web Analytics, GEO
- Placement Support after course completion
- Capestone Project with Real-hands-on
- 30+ AI Tools
- 50+ Practical Assignments & Case Studies
- Google Certification Guide
Quickly Connect!
Training Details
- Course Name: AI Integrated Digital Marketing Training
- Course Duration: 40 Hours
- Mode of Training: Classroom / Online
- Batch Types: Weekends & Weekdays
- Course Fee: INR 22000/-
- Audience Type: Beginners to Experienced
Course Highlights
- 40+ Sessions across 3 Months
- Online / Offline Classes
- Resume Building
- Placement Support
- Mock Interviews
- E-Study Materials
Digital Marketing Course Overview
This Digital Marketing Course in Bhubaneswar is designed to help you truly understand how digital marketing works in the real world. Instead of only theory, you learn through practical sessions, live examples, and guided support.
The course covers SEO, Google Ads, Social Media Marketing, and Analytics in a simple, step-by-step way so you can confidently plan and run campaigns on your own. Whether you want a job, freelance projects, or to grow your business, this training focuses on skills you can actually use — not just concepts.
This comprehensive Digital Marketing Program at Anchal Sharma Digital Academy includes structured modules, practical assignments, live examples, and performance-based learning to build real skills.
Module 1: Digital Marketing Fundamentals
Module 2: Website Setup (WordPress)
Module 3: Search Engine Optimization (SEO)
Module 4: Google Search Ads
Module 5: Meta (Facebook & Instagram) Ads
Module 6: Social Media Marketing Strategy
Module 7: Content & Copywriting Basics
Module 8: YouTube Marketing
Module 9: Google Analytics & Performance Tracking
Module 10: Lead Generation & Funnel Basics
Module 11: Email Marketing Fundamentals
Module 12: Local SEO & Google Business Profile
Module 13: Freelancing & Client Handling Basics
Module 14: AI Tools for Digital Marketing
Module 15: Resume, Portfolio & Interview Guidance
Module 16: Campaign Planning & Budgeting
Module 17: Capestone Project
This course is built to give you practical understanding of digital marketing in a clear and structured way. You learn how campaigns are planned, executed, and improved using real tools and guided practice.
Each module completion takes you forward towards becoming employable. It focuses on building real practical skills, that you can apply in your real work.
In this course, you will learn digital marketing in a practical and simple way. The main topics include:
Fundamentals of digital marketing
End-to-end Website setup on WordPress, no coding required
Search Engine Optimization (SEO – on-page, off-page, basic technical)
Google Ads (Search and Display campaigns)
Facebook and Instagram Ads
LinkedIn Portfolio Building & Marketing
Social media content planning (Facebook, Instagram, LinkedIn)
YouTube Video Making with AI & Optimization
Lead generation and campaign planning
Google Analytics and Report studyingn
Local SEO and Google My Business Profile Optimization
AI tools for various marketing & content activities
Freelancing Work Management and client Pitching
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Optio, neque qui velit. Magni dolorum quidem ipsam eligendi, totam, facilis laudantium cum accusamus ullam voluptatibus commodi numquam, error, est. Ea, consequatur.
About Me
Anchal Sharma
Google Certified, 18+ Years experienced Digital Marketing Expert; Trained over 3K+ students; Specialized in Google Ads, Meta Ads, AI Tools, Web Analytics, Social Media.
Digital Marketing Training
Digital Marketing Course Curriculum
Website Creation (Non-Technical)
- Buying domain & hosting plan
- Installing and setting up WordPress
- Installing mobile-friendly theme and customizing with best Templates
- Create pages, posts and menu
- Top plugins proven to enhance Site performance
- Creating responsive and mobile-friendly designs
- SEO settings for websites ranking
- Integrating social media and analytics tools
- Integrating GSC, GA4, Conversion tracking
- Managing backups and website security
Generative Engine Optimization (GEO / AI)
- How to appear in Google Gemini (Google AI) Result Pages
- How to appear in ChatGPT, DeepSeek, and Perplexity results
- Content optimization for AI results
- Techniques that help less content work, more AI search appearance
- Learn 30+ AI tools that help in:
- Social Media post scheduling
- Content creation for Posts and Pages
- SEO Meta Tags
- Ads copy creation
- Image & infographics designing
- Logos and site icons
- & more
Search Engine Optimisation (SEO)
- What is SEO & Types of SEO
- How Search Engines work
- On-page optimization Techniques:
- Meta Tags, Header Tags, Image Optimization
- Internal Linking & Anchor Text
- URL Structure & Canonical Tag
- Schema Markup & Content Optimization
- Off-page optimization: Backlinks, guest posting tools
- Backlinks creation & Types (Do Follow & No Follow)
- Guest Posting, Social Bookmarking
- Google my Business Profile Optimization
- Keyword research tools and methods
- Technical SEO: Site speed and mobile optimization
- Website Crawling & Indexing Basics
- XML Sitemap & Robots.txt
- Site Architecture & Navigation
- Core Web Vitals
- Mobile Responsiveness site
- Fixing 404 Errors & Redirects
- Structured Data Testing & Validation
- Local SEO and Google Business Profile
- Content optimization for search engines
- Analytics for SEO performance
- SEO trends and algorithm updates
- Mastering SEO Tools
- Google Search Console
- SEO plugins
- Page Speed Insights
- UberSuggest & SEMRush
Google Ads
- Introduction to Google Ads platform
- Account & Billing Set up
- Campaign types: Search Ads, Display Ads, Video Ads, and Shopping Ads, Local Ads, Performance Max
- Types of Ad copies: Responsive Ads, Text Ads, Dynamic Ads, Call-Only Ads
- Sitelinks, Callouts, Structured Snippets, Ad Extensions
- Keyword research and match types
- Writing compelling ad copies
- Bidding strategies: CPC, Max Conversions, CPM, and ROAS, CPA
- Quality Score optimisation
- Audience Targeting and Remarketing Ads (RSLA)
- Conversion tracking setup with Website and GA4
- Campaign performance analysis
- Video Ads: Skippable, Non-skippable, Discovery, Bumper
Meta Ads
- Setting up Meta Business Manager, Business Account, Ad account
- Types of Campaigns: Awareness, Traffic, Leads, App Promotion, Sales, leads
- Campaign set up, Ad set and ad copies set up
- Types oTraffic ads,
- Ad types: Image, carousel, video ads
- Bidding Optimization
- Budget Selection: CBO vs. ABO
- Audience creation: Custom, lookalike, and saved audiences
- Interest and behavioural targeting
- Ad placement: Feeds, stories, and reels
- Pixel setup and event tracking
- Billing Set up
- Budgeting and bid strategies
- Campaign optimization techniques
- Performance tracking and reporting
Social Media Marketing
- Fundamentals of social media platforms
- Social Media Algorithm, how its works
- Goal Setting & Buyers Performa
- Content planning and strategy creation
- UGC & Social Listening
- Organic vs. paid social media strategies
- Engagement techniques for various platforms
- Running campaigns on Facebook, Instagram, Twitter and LinkedIn
- Using hashtags and trends for reach
- Social media analytics tools
- Social listening and community management
- Scheduling and automation tools
Google Analytics (GA4)
- Overview of GA4 interface
- Setting up properties and data streams
- Linking GA4 with Website
- Understanding events and conversions
- Dimensions & Metrics
- Users & Sessions
- Traffic Acquisition & User Acquisition Reports
- User Demographics & Tech Distribution
- Landing Pages, Pages & Screens data
- Custom Events and understanding audience
- Exploration reports: Funnels and path analysis
- Linking GA4 with Google Ads, Search Console
- Account Management & Sharing
YouTube Marketing
- New YouTube channel creation & optimization
- Video Creation through AI tools
- Keyword research for video SEO
- Creating engaging thumbnails and titles using AI tools
- Youtubr Video Tags, & Playlist creation
- YouTube ads: Skippable, non-skippable, and bumper ads
- Audience targeting and campaign setup
- Tracking performance with YouTube Analytics
- Monetization strategies for creators
- Best practices for consistent growth
Email Marketing
- Basics of email marketing
- What are ESP & ISP in Email Marketing
- ESP account creation
- Creating Email Marketing Campaigns
- Building and managing email lists
- Crafting effective email subject lines
- Designing visually appealing email templates
- Personalisation and segmentation strategies
- What is Reputation Score & How to improve it?
- What is Email Deliverability and how to improve it?
- What is Spam Score & How to improve it
- Setting up automation workflows
- Measuring open rates, CTR, and ROI
- What are Email Marketing Compliances and laws (GDPR, CAN-SPAM)
Program Highlights
- 45+ Live Sessions across 4 Months
- 20+ Industry Case Studies
- 20+ fully practical Assignments
- 30+ tools guide (AI inclusive)
Why Choose Me?
- 18+ Industry Experience
- 25+ Projects Worked
- 2.5K+ Trained So far
- Worked for Top Industries
- Industry Insider Up to dates
Who Can Join?
Additional Features
- Any Graduates or Post Graduates.
- Freshers or Any Working Professionals
- Digital Marketing Professionals who want to upgrade
- Students, Professionals, Housewives
- Job Seekers, Free-Lancers, Business Owners
- Basic computer and internet knowledge.
- Interest in digital marketing concepts.
- No prior experience required (beginner-friendly).
- A laptop and stable internet connection for online classes.
- Hands-on learning with real-world projects.
- Access to the latest tools and platforms.
- Personalized guidance and mentoring.
- Up-to-date industry trends and techniques.
- Flexible learning modes: classroom and online.
- Gain in-demand digital marketing skills.
- Boost career opportunities with certifications.
- Master paid and organic strategies for businesses.
- Learn to analyze data for better decision-making.
- Build a strong portfolio to showcase expertise.
What My Happy Students Say.
Online Training Testimonials
Archit Gupta
I have successfully earned my email marketing certification from HubSpot Academy. A huge thank you to Anchal Sharma mam.
Falguni Maheriya
I want to thank my amazing mentor, Anchal Sharma, for being so helpful during each module for a beginner like me.
Vidhi Raval
A heartfelt thanks to mentor Anchal Sharma for her invaluable guidance and insights. I am honored to have the opportunity to learn from you.
Poonam Kaur
Hi Anchal Sharma, you are a great mentor. I can't express my gratitude towards you in words.
Akileshvar
Just Completed an enriching 2-day Digital Marketing Workshop led by the brilliant Anchal.
Sangeetha Shee
My pleasure to learn Digital Marketing from you mam.
Sandeep
A huge thank you to Anchal Sharma for the enriching educational journey.
Sachin Kumar
A massive thank you to Anchal Sharma for her invaluable guidance and support throughout this journey.
Khushi Sharma
A heartfelt thank you to my mentor Anchal Sharma mam for her incredible guidance and energy, which made every session count.
College Training Testimonials
Frequently Asked Questions.
FAQ's
What is the Course Fee?
The fee for this Digital Marketing Course in Bhubaneswar is Rs. 22000/- only.
Do I get a job after this Digital Marketing Course?
Yes. Digital Marketing is booming right now. There are ample job opportunities available for a hard-working person. Even I do help you searching the desired job as per your profile.
What is the duration of the digital marketing training course?
The course duration is typically 12-16 weeks, depending on the batch and mode of training you choose.
What's the mode of training?
It’s virtual mode training. You only need a stable internet connection, a laptop and a lot of passion to learn!
What are the career opportunities after doing digital marketing training?
Subject to your educational background, prior work exp. and employer’s job requirements, you may have various options like Digital Marketing Analyst, specialist, executive, intern, manager. You can event start working as freelancer for individual projects.
Will I get hands-on experience during the training?
Yes, the course includes practical assignments, live projects, and real-world case studies to ensure you gain hands-on experience
Is this course suitable for freshers?
Absolutely. The course is designed for beginners and includes resume building, interview prep, and job assistance focused on local opportunities.
What is AIO (AI Optimization)?
AIO is the present and future of Digital Markerting. Now All platforms including Google, are focusing on giving AI-generated answers to the search queries of users. Be it ChatGPT, Gemini or AI generated result in Google SERP. We will learn how to enable own website to pick up by AI tools and show it as top results for a user’s query.
I am full-time working Professional. How can I join this Digital Marketing course in Bhubaneswar?
Yes. I offer flexible batch timings, keeping in mind the timings of working professionals.
Do I need prior knowledge of digital marketing to join this course?
No prior knowledge is required. The course is designed to cater to beginners as well as individuals with some experience in digital marketing.
Can I learn advanced modules like Google Ads, Analytics, or Meta Ads in this course?
Yes. The course includes beginner to advanced-level training in Google Ads, Meta Ads, Google Analytics, SEO, and more – all with practical implementation. However, I also offer another course for Paid Media Training. Suggest you to checkout the same Here.
What tools will I learn to use during the course?
You will learn to use popular digital marketing tools such as Google Analytics, Google Ads, SEMrush, Ahrefs, Canva, Mailchimp, and more.
Significance of Different Digital Marketing Roles
Google Ads Expert
You create ad campaigns to generate, traffic, and conversions. Targeting the right audience with high-converting ads using manual & automatic bidding strategies.
SEO Specialist
You help websites rank higher on search engines, driving more organic traffic. Using strategies to optimize every aspect of a site for better visibility.
Social Media Marketer
Building brand awareness, Buyer's persona, content calendar & doing organic marketing on all social platforms by publishing engaging content.
Content Expert
You craft & curate engaging content that attracts and retains customers with ability to align it with business goals.
Web Analyst
You analyze user behavior to optimize marketing performance. Leveraging analytics tools to make data-driven decisions.
Meta Advertiser
You create targeted ads on Facebook and Instagram to reach specific audiences, and deliver maximum ROI.